The Must-Try Makeup Trends in Central Virginia

As a professional makeup artist in Central Virginia, it's essential to stay on top of the latest trends to ensure success. With the beauty industry constantly evolving, it's crucial to know what's popular among clients and how to execute these trends flawlessly. After speaking with several experienced makeup artists in the area, I've compiled a list of the most sought-after makeup trends in Central Virginia.

1.Natural and Glowing Skin

One of the most popular looks among clients in Central Virginia is natural and glowing skin. This trend focuses on creating a flawless complexion that appears as if you're not wearing any makeup at all.

To achieve this look, we use lightweight foundations or tinted moisturizers to even out the skin tone without looking heavy or cakey. Highlighting and contouring techniques are also utilized to add dimension and enhance the natural features of the face. A touch of highlighter on the high points of the face, such as the cheekbones and bridge of the nose, gives a radiant glow that catches the light beautifully. This trend is perfect for clients who want to look fresh and radiant without appearing too made up. It's also an excellent option for outdoor events or weddings where natural lighting is abundant.

2.Bold Lips

While natural skin is popular, bold lips are also making a statement in Central Virginia. From bright reds to deep plums, clients are embracing bold lip colors for a pop of color and personality. We use long-wearing liquid lipsticks to achieve bold lip looks that last all day.

These lipsticks provide intense pigmentation and a matte finish that doesn't budge, making them perfect for special occasions or all-day events. When it comes to bold lips, it's essential to keep the rest of the makeup minimal. A simple eye look with neutral shades and a touch of mascara is all that's needed to balance out the bold lip.

3.Soft Smokey Eyes

Smokey eyes have always been a classic makeup look, but in Central Virginia, the trend has taken a softer turn. Instead of the traditional dark and intense smokey eye, we create softer versions using neutral shades. Soft smokey eyes are perfect for clients who want to add a touch of drama to their look without going overboard. These looks are achieved by blending out neutral shades, such as browns and taupes, on the eyelids and adding a touch of shimmer on the inner corners of the eyes. This trend is versatile and can be worn for both daytime and evening events.

It's also an excellent option for clients who are new to smokey eye looks and want to ease into it.

4.Bold Brows

Bold brows have been a popular trend in the beauty industry for several years now, and it's no different in Central Virginia. Clients are embracing their natural brows and opting for a fuller, more defined look. We use brow pencils, gels, and pomades to fill in sparse areas and create a bold brow shape. This trend is perfect for clients who want to frame their face and add structure to their overall look. When it comes to bold brows, it's essential to keep them looking natural and not too harsh. Using a spoolie brush to blend out any harsh lines can help achieve a more natural look.

5.Glitter and Sparkle

For clients who want to add a touch of glamour to their makeup look, glitter and sparkle are the way to go.

This trend has been popular among Central Virginia makeup artists for special occasions, such as proms and weddings. Glitter can be incorporated into the makeup look in various ways, such as on the eyelids, inner corners of the eyes, or even on the lips. We use glitter eyeshadows, loose glitters, and even glitter liners to achieve this trend. When using glitter, it's essential to use a glitter adhesive or primer to ensure it stays in place all day. It's also crucial to keep the rest of the makeup minimal to avoid looking too over-the-top.

Conclusion

As a makeup artist in Central Virginia, it's crucial to stay up-to-date with the latest trends to cater to clients' needs and preferences. From natural and glowing skin to bold lips and glittery eyes, there are plenty of options for clients to choose from. While these are the most popular trends among Central Virginia makeup artists, it's essential to remember that every client is unique and may have different preferences.

As a makeup artist, it's important to listen to your client's needs and create a look that makes them feel confident and beautiful.